All you need to know
Want to see lifted, tightened skin? Try Anew Platinum Lift & Tighten Day Cream - now with Triple Collagen Action to help boost, build and protect your collagen reserves. The best bit? Youll see impressive results in 1 day*!
The upgraded formula, backed by 20 years of collagen longevity research**, uses award-winning Protinol, Phytol, a new Lifting Active; and a modernised UV filter system with SPF 30 to help future-proof your collagen reserves. After 1 day, your skin starts to look and feel lifted; and after 3 weeks, your skin will look sculpted, tightened and defined*.
When skin ageing, collagen depletion and loss of plumpness prove inevitable, skinvestments become non-negotiable.
50 ml
Why youll love it
Ideal for skin age 50+ - this moisturiser is co-created with dermatologists and scientists; and is specially designed to help slow down collagen loss and the appearance of signs of ageing**.
In 3 weeks, it helps improve skin hydration by 41%, firmness by 13%, elasticity by 11%, and reduces line and wrinkles by 20%***.
90% of women who used the new product formula confirmed they noticed a significant improvement and that it improved their skin's elasticity*****.
*Based on consumer study with 120 participants over 3 weeks
**Anew Core creams support Collagen longevity and are designed to prolong collagens cycle. Based on in-vitro testing on skin cells
***Based on a clinical efficacy study
****Based on a 2 week consumer study with 125 participants when serum was added in week 2
*****Taken from a consumer study with 360 participants over 3 weeks